Introduction If you are in the business of selling products online, you must have wondered how to figure out your customer’s willingness to pay (WTP) for your product. This ambiguity becomes more apparent when you have a global platform that can accept customers...
by Samuel Bocetta | Last Updated May 10, 2020 | Published on May 10, 2020 | Blog
Introduction Last week brought the news that PayPal has agreed to purchase Honey, an LA-based browser extension that helps customers to automatically find discount codes. The cost of this acquisition – $4 billion – makes the deal the biggest tech deal in LA’s history....
by Drew | Last Updated May 9, 2020 | Published on May 9, 2020 | Blog
Introduction Reference Transactions (otherwise known as token payments) allow you to process payments for a customer using the billing information from a previous transaction. These types of payments are secure because you do not save any sensitive card / payment data...
by Drew | Last Updated May 1, 2020 | Published on Apr 30, 2020 | Blog
IMPORTANT The Braintree Payments SDK / API will be updated their root SSL provider for API requests to align with current security standards related to HTTPS protocols. Starting May 1, 2020, if you have not updated your integration based on these standards, your...
PayPal Pro PayPal Pro allows you to process all major credit cards directly on your website the same you would with any other credit card processor (ie. Stripe, Square, Intuit, etc.) Canada and American Express If you are using PayPal Pro with an account based in...
by Drew | Last Updated Dec 19, 2019 | Published on Dec 19, 2019 | Blog
Introduction WooCommerce has become a popular WordPress extension when it comes to launching online businesses. Not only it’s free to use, but WooCommerce is also extendable and customizable. You can add new features to your online store by simply installing plugins...
