Angell EYE PayPal Blog

Introduction In part 1 of this 2-part series, we discussed the overall structure of Magento, where files and directories are supposed to go, and how XML configuration files and templates work. Now, I’d like to dive a little deeper and look at how modules work within...

Introduction Magento is an excellent piece of open-source software providing developers with an e-commerce platform that’s extremely extensible and flexible…once you know the system. Of all the open-source shopping cart systems available, Magento is widely considered...

Introduction Driving traffic to your website is obviously an important piece of the equation for any online business.  Converting that traffic into sales is the primary goal, of course, however, there are other sorts of conversions that can be considered a success as...

Introduction Over the years I’ve been able to take part in the launch of a variety of e-commerce websites.  One thing that remains consistent regardless of the type of the product, site structure, or any other variables involved, is that site owners will undoubtedly...

Introduction Somehow I’m still amazed at how quickly things change in the land of the internet, application development, and technology in general.  Not long ago, building an ecommerce website was a time-consuming, costly project that many small businesses simply...

The Problem Over the years I’ve worked with numerous merchants using PayPal for their payment processing needs.  Many of these merchants are selling merchandise on their own website as well as utilizing the eBay platform because, let’s face it, if you’ve got product,...

Introduction PayPal provides SDK's for all of their API's in various programming languages.  These SDK's work just fine, however, they are fairly basic and I consider them good samples or starting-points, but not a complete, easy-to-use solution.  As such, I put...